| Type: |
Safety |
| Subject: |
Auto Safety |
| Topic: |
Speeding - Neighborhood Traffic Safety |
| Official Campaign Name: |
Keep Kids Alive Drive 25 |
| Sponsor Type: |
 Non Profit Organization |
| Organization: |
Keep Kids Alive Drive 25 |
| Office: |
12418 C Street |
| Summary: |
A non-profit organization founded in the summer of 1998, Keep Kids Alive Drive 25® is a safety campaign targeting observance of the residential speed limit. In most towns and cities throughout the U.S. the residential speed limit is 25 mph. Thus the slogan, "Keep Kids Alive Drive 25®".
The mission of Keep Kids Alive Drive 25® is to educate and actively engage citizens throughout the United States in a common commitment to create safer streets in neighborhoods, and beyond, for the benefit of all. This includes pedestrians, cyclists, children-at-play, motorists and their passengers. We work with and through neighborhood groups, law enforcement, public health agencies, schools, city/county/state government, public works, businesses, safety organizations, and any and all civic organizations committed to creating safe roadways. |
| Primary Target Demographic: |
Youth (General Ages 13-30)
Young Adults: Teenagers (Ages 13-19)
Young Adults: College Students
Young Adults: Ages 20-30
Senior Adults: Age 50+
Schools
Military & Families
Local Area
Homeowners
Healthcare Professionals
Government Employees
General Population
Families
Children: Tweens: Age 9–13
Children: Elementary (K-6)
Business: Small
Business: Large Corporations
Automobile Drivers
Adults: Parents
Adults
|
| Other Targets: |
|
| Timeliness: |
Active |
|
 Web Links
Campaign's web site
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